Terms and Conditions


This year, the Pulse magazine intends to take its celebration to a whole new level and host the second edition of Pulse Music Video Awards. The Pulse Music Video Awards is an award presentation looking to celebrate the Kenyan Music Industry their songs, videos, producers, directors among others.

PMVA is an award presented by the Pulse Magazine to honour the best in the Music video medium. The event will be aired live on KTN.

As part of Pulse Celebrations, The Standard Group Limited is offering the opportunity to win the following at the Pulse Music Video Awards 2016:

  • Video Vixen Of The Year
  • Male Video Of The Year
  • Female Video Of The Year
  • New Artist Of The Year
  • Best Collaboration Of The Year
  • Best Choreography Of The Year
  • Best Breakthrough Video Of The Year
  • Best Group Video of the Year
  • Best Group Video of the Year
  • Most Viewed Nominated Video of The Year

Make sure you hashtag your music video with #PMVA2016 and tag @PulseKenya


26th - 11th November 2016: Call for submissions from the public

13th - 15th November 2016: Judges Score within the given criteria

17th November 2016: Nominee reveal

17th - 6th December 2016: Final list of shortlisted nominees released & voting is opened to the public

8th December 2015: The Awards Gala Dinner and announcement of winners.

  • PMVA is open to any kind of music video that has been released between October 2015 - October 2016.The music videos should meet and fall under the categories provided by The Standard Group Limited.
  • All nominees must be at least 18 years old and for those below the age of 18, a letter from the parent or guardian must be provided for participation.
  • All nominees entering must agree to have their names, voice, and likeness used on any advertising or broadcasting material relating to this contest without any compensation or right to royalties for short use.
  • The Standard Group Limited reserves the right to make changes to the rules and regulations of the contest as well as the final word in any disputes that should arise concerning the contest.
  • All nominees must sign the registration form acknowledging they have read and understand the outlined terms.
  • Nominees that must withdraw from the competition must inform The Standard Group Limited in writing at least 3 weeks prior to the Awards ceremony
  • All the judges' decisions are final.
Entries & Identification

By entering the Awards, the Entrant warrants that his or her Submission and all elements thereof satisfy the content guidelines set forth above. The Entrant further warrants that their participation in and access to the Awards is strictly at the discretion of The Standard Group Limited and may be revoked at any time without cause and without notice. The Entrant agrees not to distribute or otherwise publish through the Awards any materials which: restrict or inhibit any other person from entering the Awards, or contain a virus, spyware or other harmful component or are not appropriate or pertinent to the purpose of the awards or are defamatory or offensive. Entrants may enter as many times as they wish. Entries may only be submitted by a single Entrant.


Finalists? names and music videos will be broadcast in a special recorded broadcast to be aired on KTN. The Standard Group Limited reserves the non-exclusive right to publish any entry and/or use any entry in its promotional material during or after the Awards without further compensation to the Entrants. The Standard Group Limited promotional material shall include without limitation any print or video or electronic advertising or marketing material such as posters, online images, newspaper ads, television ads, e-mails and social media content.


coring and Judging will be 30% judges and 70% people choice/audience voting. A panel of 5 judges will determine the scores. The judges will be local celebrities (Music Producer, A pulse rep, Showbiz rep, Industry Veteran and an auditor). Nominees will be scored by judges on a scale of 1-10 on the following criteria:-

  • Music Video clarity, lyrical content, and overall performance
  • Originality of the Music video. The music video should be original and creative.
  • The message of the song. The music should be sending a message to the audience and the message should be educative and apply to the current trends in the country.

The 70% people choice/audience voting will be done online as well as through SMS voting. There will be a website where all the nominees' music videos will be uploaded for the audience to view and vote. The highest number of votes per video will then be selected. We will partner with either Deloitte, KPMG, Viva Africa or PKF to verifying the auditing of the votes.


Decisions of The Standard Group Limited are final and binding. The Standard Group Limited is not responsible for any failure of the website during these Awards. Nor is it responsible for any problems or technical malfunctions of computer online systems, IVR telephone systems, SMS delivery systems, servers, access providers, computer equipment, software or any entries lost due to technical problems or traffic congestion on the IVR telephone system and SMS vote delivery system or any combination thereof, including any injury or damage to an entrant's or any other person's telephone or property related to or resulting from playing or downloading any material in the Awards.

The Standard Group Limited reserves the right, at its sole discretion, to cancel, terminate, modify or suspend this Awards or any portion hereof at any time for any or no reason, or to disqualify any individual implicated in any of the following actions, if for any reason: (a) infection by computer virus, bugs, tampering, unauthorized intervention, actions by Entrants, fraud, technical failures, or any other causes which, in The Standard Group Limited opinion, corrupt or affect the administration, security, fairness, integrity or proper conduct of the Awards, (b) the Awards or any website associated therewith (or any portion thereof) becomes corrupted, or (c) the Awards is otherwise not capable of running as planned

By entering, Entrants agree to release and hold harmless The Standard Group Limited and their affiliates, from and against any and all claims, actions and/or liability for any violation of the Terms and Conditions by Entrants (including any warranties made by Entrants), any injuries or death, loss or damage of any kind arising from or in connection with participation in and/or submission of an entry into the Awards. The Released Parties are not responsible or liable for any incorrect or inaccurate Submission information, and assume no responsibility for (i) any error, omission, interruption, defect or delay in operation or transmission, (ii) failure of any entry to be received due to technical problems, human error or traffic congestion on the IVR entry line, (iii) communications line, hardware and/or software failures, (iv) damage to any computer (software or hardware) resulting from participation in the contest, or (v) theft or destruction of, tampering with, unauthorized access to, or alteration of Submission and/or information. By making a submission into these Awards, Entrants agree to comply with these Terms and Conditions


The winners of the awards will receive a trophy as a token of appreciation on the day of the event. No other prizes will be offered during the Awards.

Prize conditions

The prize must be accepted as awarded and may not be used in conjunction with any other offer or promotion, sold, redeemed for cash, combined with any other promotion or exchanged for a different prize.

By accepting a prize, the winner of the Awards agrees to hold The Standard Group Limited and their respective agencies, affiliates, parent(s), subsidiaries, agents, advertising and promotion agencies and/or anyone else involved in the development, production and/or handling of the Awards and their respective directors, officers, employees and assigns, harmless against any and all claims and liability arising out acceptance or use of a prize.

In order to be declared a winner, the selected entrant must sign and return a declaration and release form confirming eligibility and compliance with these Awards Terms and Conditions, consenting to the use, without further compensation, of winner's name, address (city only) and mobile song(s) in any Awards-related publicity and releasing The Standard Group Limited and their respective affiliates, parent(s), subsidiaries, agents, advertising and promotion agencies and/or anyone else involved in the development, production or handling of the Awards and their respective directors, officers, employees and assigns from all liability arising in connection with the Awards or the acceptance, use or redemption of a Prize was awarded. The declaration and release must be returned to The Standard Group Limited within 10 (ten) days after receipt of the declaration and release from The Standard Group Limited. Entrants who fail or are unable to meet any of these Terms and Conditions may be disqualified and alternate winner(s) will be selected.

Voting Terms & Conditions

Interactive audience voting will be set-up by The Standard Group Limited to enable pulse fans to vote for their favourite top 5 (five) nominees in each category in the Pulse Music Video Awards 2016. The voting has been set up to encourage public participation in the Competition.

After the Submission Period, 5 (five) nominees will be selected by the judges and the Voting Period will begin soon thereafter. During the Voting Period members of the public will be called upon to vote for their favourite contestant chosen from among the 5 (five) nominees in each category. This will be done through SMS sent to 22845. The fee per vote entered by the public will be Kshs 10.

SMS Voting

You may vote by sending an SMS vote for your favourite top 5 (five) nominees. You will have to text the keyword ,PMVA? followed by the nominee per category number e.g. "PMVA00" to 22845. This will be done through SMS sent to 22845. The fee per vote entered will be Kshs. 1 and bundled SMS do not apply.

Unrecognised SMSs (SMSs where the text does not match the required voting text format or cannot be allocated to a specific Entrant) will be charged for but not counted and the subscriber who sent the SMS will not be eligible for any of the prizes.

Voting starts on 17th November 2016 at 0000 (EAT) and ends on 6th December 2016 at 1800 (EAT). Votes made or received outside of these times will not be counted.

Participants are not allowed to use machines that automatically send SMS messages or automate/facilitate the answer process or any other alternative way of sending SMS messages, other than a mobile phone containing a registered SIM card. The Standard Group Limited has the right to disqualify any Participant it suspects of violating this condition.

The Standard Group Limited reserves the right to change these Terms and Conditions at any time, and may suspend, withdraw or re-set voting at its sole discretion. Where The Standard Group Limited does change these Terms and Conditions, this will be communicated on the The Standard Group Limited Kenya website www.standardmedia.co.ke

The Standard Group Limited reserves the right to disqualify votes if it has reasonable grounds to suspect that there has been any attempt to manipulate the voting fraudulently.

After the SMS voting has closed, the result of the vote will be established from all votes received. Late votes, or votes not received by the time the result is calculated, will not be counted but will be charged by your service provider where applicable.

The Standard Group Limited, including their holding and subsidiary companies, affiliates, employees, agents and sub-contractors ("the Indemnified Persons") do not accept any responsibility whatsoever for any technical failure or malfunction or any other problem with any mobile network, system, server, provider, software or otherwise which may result in any vote being lost or not properly received, registered or recorded or not being received on or before the closing time.

The Standard Group Limited is committed to a fair voting process and to preventing abuse of its systems, as well as those of its agents, affiliates and sub-contractors. However, The Standard Group Limited does not guarantee that the mobile network and other networks used in connection with voting will be free from errors or omissions nor that they will be available uninterrupted and in a fully operating condition. In the case of system failure or repair or for reasons beyond the reasonable control of The Standard Group Limited, the system and/or voting service may be suspended temporarily and without notice. The Indemnified Persons will not be liable to any person in the event that all or any part of the system and/or voting service is discontinued, modified or interrupted in any way.

The Standard Group Limited will not have a say in the outcome of the vote. The nominee per category with the most votes and best judged singing quality by the panel of judges from The Standard Group Limited will automatically emerge as the winners. In the event that the vote outcome cannot be reasonably determined (due to a technical failure or other circumstance beyond The Standard Group Limited's reasonable control and the data is irrecoverable), then The Standard Group Limited may postpone the result or exclude the results from the system that failed, unless the data can be recovered.

The Standard Group Limited reserves the right to amend these terms and conditions on notice. Any change will be posted on this website and such posting shall be adequate notice to all participants in the voting. Accordingly, you hereby undertake to check these Terms and Conditions each time you wish to vote.

These Terms and Conditions shall be governed by the Laws of Kenya.

CAUTION: The Standard Group Limited does not require subscribers to send airtime, money or any other consideration in order to collect prizes and will not be liable for any losses or other damage